Senior SEO Expert

About the Role

We are looking for an experienced SEO & Google Ads Expert to manage, optimize, and scale digital marketing campaigns for improved ROI.

Requirements

Technical SEO

• Conduct technical SEO audits and fix critical website issues
• Optimize website speed, performance, and mobile usability
• Implement Schema markup, XML sitemaps, and robots.txt
• Manage crawling & indexing using Google Search Console & Bing Webmaster Tools
• Identify and resolve crawl errors, broken links, and 404 pages

On-Page SEO

• Perform keyword research & competitor analysis
• Optimize meta titles, descriptions, headers, and image alt texts
• Improve internal linking and SEO-friendly URL structures
• Ensure content follows SEO best practices
• Collaborate with content teams for SEO implementation

Local SEO

• Optimize Google My Business (GMB) profiles
• Manage local citations and directory listings
• Execute local keyword strategies for map pack & organic rankings
• Monitor & respond to GMB reviews and Q&A
• Conduct local SEO audits and improvement plans

Off-Page SEO

• Plan and execute link-building strategies
• Outreach for high-quality backlinks
• Monitor backlink profiles & disavow toxic links
• Guest posting, influencer marketing & PR outreach